Visitors will find a comprehensive and multi-faceted illustration of the history of Heiden. The museum illustrates how reconstruction after the village fire of 1838 gave the place its unique classical and urban character.

The exhibition focuses primarily on domestic lifestyles in the village's heyday, but also depicts the history of the region and of international health tourism in the 19th and early 20th century. The zoological, ethnological and mineral collections bequeathed to the museum by private individuals also date back to this grand period.

The «Atelier», as it is known, portrays the life and work of the famous editor of the satirical «Nebelspalter» magazine Carl Böckli («Bö»).

Special exhibitions are devoted to regional history and culture.